The training program | E-marketing skills

Date: When the number is complete Important note: This training course will start when the required number of participants is reached. For additional details about the course and registration method, please visit the following link: https://bit.sa/terms-and-conditions/page-397657172 Duration: 3 days, 15 training hours | Certified certificate Time: from 05:00 – 10:00 pm Place: Riyadh (Holiday Inn Al Azhar Hotel) Trainer: Mr. Zohair Abu Al-Reesh Program registration fee: Basic price: 5750 Riyal Company special price: 4075 Riyal Individual price: 2875 Riyal General objective: With increasing competition, pressures, and difficult economic conditions, you will need to use proven marketing techniques to generate demand for your products and services. The electronic marketing course offers a variety of important advanced marketing concepts that will give you a solid understanding of topics such as marketing planning and auditing, communications, marketing research, and the methods and tools used in electronic marketing. Main topics: Understanding and grasping the concept of electronic marketing and its advantages How to develop a marketing plan suitable for the company's products and services Basic elements of electronic marketing (marketing mix) Channels and components of electronic marketing The importance of social media for small and medium-sized businesses How to improve and manage marketing on your business’s social media platforms Most effective electronic marketing strategies for your activity The marketing funnel and the stages consumers go through before purchasing a service or product Marketing using Google AdWords How to research and select appropriate keywords Excluding keywords (Negative Keywords) Marketing using video (YouTube) Marketing using smartphone applications and their effectiveness How to implement strategic plans to market your social media accounts Marketing on social media platforms: Facebook, Instagram, Twitter, LinkedIn, Snapchat How to target customers based on age, gender, interests, geographic area, and other precise targeting methods How to analyze the impact of advertising and measure return on investment Course features: - The trainee will receive scientific material that will serve as a reference at the end of the course. - Certified by the General Organization for Technical and Vocational Training. - The course includes exercises, case studies, and various discussions. Target audience: Marketing and sales department employees. Electronic marketing department employees. Digital content writers. Social media account managers. Startup owners and investors. Marketing and media students. Anyone interested in entering this field.