Marketing and financial course for restaurants and coffee shops

3600

Product description

Course presenters: Raed Al-Omari: CEO of Mokaabat for Project Development, investor, with over 10 years of experience in marketing and project development. Omar Zahran: Financial advisor and certified trainer in the restaurant sector, with more than 17 years of experience, and founder of financial systems for major brands. Main topics of the course: The topics vary to include foundational, financial, and marketing aspects: Foundation and Model: Evaluating the project idea, designing a professional identity, and building a business model that avoids the risk of quick closure. Menu and Operations: Designing and engineering the menu, adjusting the four operational strategies, and standards for successful partnership. Financial Aspect: Precise cost control, pricing matrix to avoid loss, feasibility study and its practical impact. Advanced Marketing: After-sales marketing, tools to increase direct branch sales, and managing and marketing private applications. Crisis and Growth Management: Break-even point applications, the four growth strategies, and how to shift from a competitive environment to the "Blue Ocean". Targeted categories: Restaurant and cafe owners. Those wishing to enter the food sector. Employees in restaurants and cafes seeking to improve their efficiency. Final goal: To leave the course fully capable of leading any restaurant and taking it to the highest levels of success. This course is recorded in the form of unlisted YouTube links.