Eye gum.. about silent advertising methods

In the book "Bubblegum of the Eyes," Ramoni is concerned with highlighting the secret roles assigned to major mass communication means, in terms of their manipulation of mentalities and minds, and directing people's tastes and habits, in a carefully studied manner. Ramoni's interest in highlighting these roles is embodied through analyzing the discourse of cinema and television, as a mostly silent propaganda discourse, and digging into some cherished themes, and targeted political and economic programs, whether by some commercial cartels or some political classes, uncovering those preconceived intentions that frame the production of a group of films, a group of news programs, and advertising spots.