International management

The book / International Management, by author / Saad Ghalib Yasin, covers the basics of international management and factors of its development, and approaches to transition to international business activities. It focuses on formulating vision, mission, and strategic objectives, analyzing the internal and external environment, applying international business strategies, organizational structure, leadership, organizational culture, control and evaluation, international marketing and manufacturing, and international accounting and financial management, with an emphasis on developing competencies and enhancing the competitiveness of multinational and international companies in a changing global business environment.