Marketing equation

The marketing equation: Author: Pipers Stila Language: Arabic Publication date: 2024 Book format: Paperback Publisher: Dar Afak Misr for Publishing and Distribution Number of pages: 528 Book classification: Management and Business Summary of the book: The main reason for procrastination is impulsiveness; procrastinators are characterized by impatience and immediate demand to satisfy their needs, it is difficult for them to have patience and delay immediate gratification, and they cannot bear the momentary pain for long-term benefits. Procrastinators fall into the trap of unconsciously justifying procrastination, which reflects in their being confused.