Marketing and electronic marketing

Bag code: BUSBM581030021 does not include the offers days: 10 days "today's training 3 hours". Time: 30 training hours. Targeted persons of the program: those interested in everything related to marketing and electronic marketing. About the program: this program revolves around marketing and electronic marketing (definition – types – characteristics - goals - positives - negatives .. etc.) and will be presented through the following units: the first training unit: marketing goals the second training unit: introduction to electronic marketing the third training unit: characteristics of marketing the fourth training unit: positives and negatives of marketing the fifth training unit: marketing in Saudi Arabia the sixth training unit: introduction to Instagram the seventh training unit: uses of programs in marketing the eighth training unit: what is marketing via Google the seventh training unit: properties of the electronic mix the tenth training unit: steps of electronic support. Program objectives: that the trainee understands what marketing is. that the trainee understands the development of marketing. that the trainee infers the practical goals of marketing. that the trainee understands the types of marketing. that the trainee recognizes the elements of marketing. that the trainee is familiar with what electronic marketing is. that the trainee recognizes the difference between marketing and electronic marketing. that the trainee is aware of the characteristics of electronic marketing. that the trainee understands the electronic marketing triangle. that the trainee deduces the advantages of electronic marketing. that the trainee knows the disadvantages of electronic marketing. that the trainee is familiar with electronic marketing skills. that the trainee practices electronic marketing in the Kingdom. that the trainee learns the history of Facebook. that the trainee understands the use of Facebook in marketing. that the trainee understands what Instagram is. that the trainee recognizes the use of Instagram in marketing. that the trainee is familiar with Twitter. that the trainee recognizes the use of Twitter in marketing. that the trainee understands the use of WhatsApp in marketing. that the trainee understands what LinkedIn is. that the trainee deduces LinkedIn and marketing. that the trainee recognizes Google Plus. that the trainee is familiar with using Google Play in marketing. that the trainee practices Snapchat and electronic marketing. that the trainee learns the marketing mix. that the trainee differentiates between elements of the electronic mix. that the trainee is aware of electronic promotion methods. that the trainee understands the steps of supporting the electronic mix. that the trainee deduces different marketing strategies. Program topics: Unit One: (Marketing Goals) What is marketing. Development of marketing. Practical marketing goals. Unit Two: (Introduction to Electronic Marketing) Types of marketing. Elements of marketing. What is electronic marketing. Unit Three: (Characteristics of Marketing) The difference between marketing and electronic marketing. Characteristics of electronic marketing. The electronic marketing triangle. Unit Four: (Positives and Negatives of Marketing) Advantages of electronic marketing. Disadvantages of electronic marketing. Electronic marketing skills. Unit Five: (Marketing in Saudi Arabia) Electronic marketing in the Kingdom. The history of Facebook. Using Facebook in marketing. Unit Six: (Introduction to Instagram) What is Instagram. Using Instagram in marketing. Recognizing Twitter. Unit Seven: (Uses of Programs in Marketing) Using Twitter in marketing. Using WhatsApp in marketing. What is LinkedIn. Unit Eight: (What is Marketing via Google) LinkedIn and marketing. Recognizing Google Plus. Using Google Play in marketing. Unit Nine: (Properties of the Electronic Mix) Snapchat and electronic marketing. The marketing mix. Elements of the electronic mix. Unit Ten: (Steps of Electronic Support) Methods of electronic promotion. Steps of supporting the electronic mix. Different marketing strategies. Contents of the bag: PowerPoint 310, Trainer's guide 250, Trainee's guide 218, Activities 4, Introductory guide 4, References 4, Evaluation and data forms 6, Pre- and post-test 6, Videos 20, Photos 10, Mind maps 1, Brochure 1. Bag contents 12. Training bag model: Please click here to view the training bag model.