Electronic marketing

Bag code: BUSMS39312021 Days: 3 days "Training day 4 hours" Time: 12 training hours Targeted participants: marketers, company owners, and those interested in developing companies Program overview: This program revolves around electronic marketing (definition – types – characteristics – objectives – positives – negatives .. etc.) and will be presented through the following units: First training unit: Concept of electronic marketing Second training unit: Methods of electronic marketing Third training unit: The difference between advertising and promotion Program objectives: - That the trainee understands the concept of electronic marketing - That the trainee explains the emergence of electronic marketing - That the trainee asks about the principles and fundamentals of marketing science - That the trainee recognizes the basic rules of marketing - That the trainee infers methods of electronic marketing - That the trainee asks how to build a marketing plan in the community - That the trainee explains the art of dealing with customers - That the trainee recognizes how to form a public base - That the trainee asks how to deal with customers - That the trainee recognizes the impact of social media sites on marketing - That the trainee asks what pyramid marketing is - That the trainee explains how to form a public base Program topics: First unit: (Concept of electronic marketing) - Concept of electronic marketing - Emergence of electronic marketing - Principles and fundamentals of marketing science - Basic rules of marketing Second unit: (Methods of electronic marketing) - Methods of electronic marketing - How to build a marketing plan in the community - Art of dealing with customers - Forming a public base Third unit: (Difference between advertising and promotion) - How to deal with customers - The impact of social media sites on marketing - What is pyramid marketing - The difference between advertising and promotion Bag contents: - PowerPoint: 82 - Trainer's guide: 99 - Trainee guide: 89 - Activities: 4 - Introductory guide: 4 - References: 4 - Evaluation and data forms: 6 - Pre- and post-tests: 6 - Videos: 6 - Photos: 10 - Mind maps: 1 - Brochure: 1 Bag contents: 12 *Click here to view the training bag model*