The smart strategy

Bag code: TRSD28614025 Days: One day "Training session: two hours" Time: 4 training hours Targeted participants: Entrepreneurs and business owners - Business management and entrepreneurship students - Digital marketers Program overview: This program revolves around smart strategy (definition – types – characteristics – objectives – advantages – disadvantages... etc.) and will be presented through the following unit: Training unit: Smart Strategy Program objectives: - To introduce the trainee to the concept of smart strategy and its foundations. - To enable the trainee to use smart strategy methodologies. Program topics: Training unit: Smart Strategy Definition of smart strategy and its foundations • What is a smart strategy? • Why is a smart strategy considered the basis of success? • Foundations of building a smart strategy • Examples of applying the smart strategy • Components of a successful smart strategy Main challenges and tips for effective implementation of the smart strategy • Challenges facing the smart strategy • How does your company start applying the smart strategy? • The role of technology in supporting the smart strategy • What are innovative advertising campaigns? • How are innovative campaigns linked to the smart strategy? • Steps to design an innovative advertising campaign using the smart strategy Models and methodologies of the smart strategy • The importance of adopting smart strategy methodologies • Key methodologies of the smart strategy Steps to attract customers online using the smart strategy • The role of the smart strategy in attracting customers • Steps to attract customers online using the smart strategy • Online customer attraction channels • Practical examples of attracting customers online using the smart strategy Contents of the PowerPoint bag: 51 Trainer guide 41 Trainee guide 45 Activities 3 Introductory guide 3 References 6 Evaluation forms and data 6 Pre- and post-tests 2 Videos 16 Images 1 Mind map 1 Brochure Contents of the bag: 12 Training bag model Please click here to view the training bag model