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Bag code: BUSMS98312024 Days: 3 training days "training day 4 hours" Time: 12 training hours Targeted participants: anyone seeking to increase their knowledge, understanding, and application of effective online marketing, whether marketers, business owners, or those interested in the topic in general. Program overview: This program covers search engine ranking (definition – types – characteristics – objectives – positives – negatives .. etc.) and will be presented through the following units: First training unit: Marketing using search engines Second training unit: SEO tools prepared by Google Third training unit: What is external SEO Program objectives: - To enable the trainee to understand marketing using search engines - To explain the trainee how to improve appearance in search engines - To mention the trainee tools SEO prepared by Google - To alert the trainee about website optimization - To alert the trainee about the best WordPress plugins to improve website performance - To ask the trainee what is external SEO Program topics: First unit: (Marketing using search engines) - Marketing using search engines - Improving appearance in search engines Second unit: (Tools SEO prepared by Google) - Tools SEO prepared by Google - Website optimization Third unit: (What is external SEO) - Best WordPress plugins to improve website performance - What is external SEO Contents of the bag: - PowerPoint 93 - Trainer guide 78 - Trainee guide 65 - Activities 2 - Introductory guide 4 - References 4 - Evaluation and data forms 6 - Pre- and post-test 6 - Videos 2 - Images 10 - Mind maps 1 - Brochure 1 Bag contents: 12 Training bag model Please click here to view the training bag model