Electronic marketing and its most important means

Bag code: BUSMS92416024 Days: 4 training days "Training day 4 hours" Time: 16 training hours Targeted participants: digital marketers, digital entrepreneurs, and owners of new websites Program overview: This program revolves around electronic marketing and its most important means (definition - types - characteristics - objectives - positives - negatives .. etc). It will be presented through the following units: First training unit: Concept and development of electronic marketing Second training unit: Electronic marketing strategies Third training unit: Targeting customers and marketing campaigns Fourth training unit: inbound and outbound sales funnel Program objectives: - The trainee will recognize the concept of electronic marketing. - The trainee will summarize the development of the marketing concept. - The trainee will discuss the most important electronic marketing strategies. - The trainee will list the elements of the marketing mix. - The trainee will explain how to target customers. - The trainee will implement successful marketing campaigns. - The trainee will explain how to build the sales funnel. - The trainee will mention the importance of inbound and outbound sales. Program topics: First training unit: (Concept and development of electronic marketing): - Concept of electronic marketing - Development of the marketing concept Second training unit: (Electronic marketing strategies): - Most important electronic marketing strategies - Marketing mix Third training unit: (Targeting customers and marketing campaigns): - Targeting customers - Marketing campaigns Fourth training unit: (Inbound and outbound sales funnel): - Building the sales funnel - Inbound and outbound sales Contents of the bag: - PowerPoint 129 - Trainer's guide 115 - Trainee guide 102 - Activities 8 - Introductory guide 4 - References 6 - Evaluation and data forms 6 - Pre- and post-test 6 - Videos 8 - Photos 10 - Mind maps 1 - Brochure 1 Bag contents 12 Training bag model Please click here to view the training bag model